MBA Marketing Syllabus, Subjects 2026 (Semester, Year Wise)
- Explore MBA Marketing Syllabus this year, covering semester-wise and year-wise subjects. Get into topics such as Marketing Management, Business Environment, Sales management….
What is an MBA in marketing?
An MBA in marketing is one of the most demanding programs that is offered after graduation. The program is offered by the top institutes in various modes of study. Before enrolling in the program, the candidate must take entrance examinations like CAT, XAT, MAT, GMAT and so on. But if you wish to skip the entrance examination part you can enroll in a distance- or online MBA program. There are different modes of education. You can pursue an MBA in marketing in any mode.
Different Modes of MBA Marketing
Regular MBA ( Master of Business Administration ) Part-time MBA Distance MBA Online MBA Executive MBA for Working Professionals Global MBA Online
Difference between Regular MBA, Distance MBA, and Online MBA
Regular MBA Distance MBA Online MBA The candidates must appear in the entrance examination and must pass it to get admission to the regular MBA program. In some universities, you are mandated to appear in the entrance examination while in others it is not mandatory. You don’t have to appear for the entrance examination. You must appear in the interview process. The candidates must attend the class every day as per schedule. They must fulfil the attendance criteria to get an admit card for the examinations. In the Distance MBA program, the candidates are not abide to regularly attend the college. They must visit the university for assignment submission and examinations. The classes and lectures are done on weekends in online mode, so there is no need to visit the university at all. You will get complete support from the teachers and faculty members You can face trouble as in the open mode of learning the students do not get such facilities. In the Online mode of education, the candidate gets full support from the faculty members and staff. You must have to visit the university every working day. You are not required to visit the university for classes and lectures but you must attend the university for assignment submission and examination. You are not required to visit the university for any purpose. All the work can be done in online mode be it assignment submission, examination and so on. Examinations, classes and assignment submission are done by visiting the university. In the distance mode of education, the candidates are required to visit the university for assignment submission and examinations. In the online mode of education, you are not required to visit the university at all. The candidate gets all the facilities online. The students must have to give 2 to 3 years strictly to the course. The candidates get the complete flexibility to complete the program. You can work along with your studies. In the Online mode of education, the candidates get complete flexibility.
Syllabus for MBA Marketing
MBA offers in-depth knowledge about various topics like marketing, management accounting, marketing management, strategic products, rural marketing and many more. Here is the detailed MBA marketing syllabus: Semester I Semester II Business Environment Computer Application -I Management Concepts Accounting for Managerial Decisions Managerial Economics Sales Management Marketing Management Advertising Management Financial and Cost Accounting Agricultural and Rural Marketing Statistical Analysis & Operations Research Consumer Behaviour Financial Management Marketing Research Semester III Semester IV Retailing Strategic Management Corporate Strategy International Business Entrepreneurship Development Logistics and Supply Chain Management Product and Brand Management Management Information System Service Marketing and CRM Legal Aspect of Business (S) E-Commerce Industrial Marketing
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